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An unbranded ivory draped evening garment beside black and emerald fabric swatches, blank tiered cards, a brass measuring tape, and a cobalt line on a warm studio table.
Retail Technology

Can Couture Codes Hold at High-Street Prices?

The October 22 collection places Elie Saab's red-carpet codes across a broad H&M assortment; the operational question is whether price, care, fit, and channel detail can carry a couture identity beyond the image.

Sep 4, 2026 · 9 min read
An unbranded sculptural garment form, blank smartphone, fabric swatches, product cards, and a cobalt path arranged on an ivory table.
Retail Technology

Rakuten and KHOKI Turn a Tokyo Runway Into a Retail Discovery Test

The September 4 by R show pairs an invitation-only runway with free public streaming and a Rakuten Fashion landing page—a useful test of whether discovery can move without flattening the label’s point of view.

Sep 4, 2026 · 9 min read